At Moin, our mission centres around delivering pieces designed with versatility for dynamic lifestyles in mind, effortlessly transitioning from home to social settings.

Our latest collection stays true to this ethos, characterised by the beloved crinkly texture that has become synonymous with our brand. We're excited to introduce you to the newest chapter in our off-duty clothing line – the inclusion of TENCEL™ fabric in our collections. This is a big stride forward in our journey to craft sustainable products that are mindful of the environment, ethically made in New Zealand.  

The TENCEL™ difference

TENCEL™, renowned for its eco-friendly nature and buttery soft feel, is the cornerstone of our new range. Derived from sustainably sourced wood pulp from the eucalyptus tree, this innovative fabric strikes the perfect balance between sustainability and comfort. When you slip into our TENCEL™ garments, you're not just treating yourself to a soft and calming feel – you're also making a mindful decision to support a healthier planet.

A greener tomorrow

We understand that fashion choices not only reflect personal style but also shape our impact on the environment. By incorporating TENCEL™ into our collection, we're taking a step towards a more sustainable future. The fabric's closed-loop production process minimises waste and uses eco-friendly solvents, aligning seamlessly with our values of responsible fashion.

Like-minded suppliers

We take immense pride in the quality and responsible approach of our products. We carefully select and partner with like-minded suppliers who share our values and commitment to sustainability. Crafted with care and precision, our TENCEL™ fabric is sourced from Portugal, from Somelos. A Portuguese family-owned textile mill that has been at the forefront of the industry since its establishment in 1958. 

Timeless elegance

The fabric's elegant drape allows for creative styling, giving you the freedom to curate diverse looks that resonate with different moments. Whether it's a casual brunch with friends or a leisurely evening stroll, your outfit will radiate timeless elegance, a hallmark of our commitment to enduring style over fleeting trends.

Join us on this journey

We invite you to explore our new range of TENCEL™ off-duty clothing. Embrace the essence of comfort and style, while making a conscious choice for the planet. Each piece is a testament to our dedication to providing you with the best – from the moment you unwind. Thank you for being a part of this exciting journey with us. 

Pre-order and receive 15% discount

Pre-order TENCEL™ Spring Summer '24  now on www.moinbrand.com in time for the warmer months. By choosing the pre-order option, you secure your favourite pieces before they are officially released. As a special offer, we are providing a 15% Early-Bird discount on all pre-orders. This discount is our way of showing appreciation for your support and commitment to sustainable and mindful shopping.

Don't miss out on your 15% Early-Bird discount and pre-order today. Shop TENCEL™ range.

August 30, 2023 — Lisa Niemann